TOUCHDOWN! Virgin Atlantic PARTNERS WITH NFL INTERNATIONAL SERIES, AND LOOKS FOR THE ULTIMATE FANS TO BECOME ‘RED HOT REPORTERS’ COVERING THE BIG GAME IN LONDON
South Norwalk, CT (October 3, 2012) – This year marks the fourth season that Virgin Atlantic Airways will serve as the official partner for the NFL International Series game, and to celebrate have launched a virtual talent search to identify the ultimate fans of both the New England Patriots and the St Louis Rams. One lucky winner per team will serve as the airline’s Red Hot Reporter and cover the game live from Wembley Stadium in London on Sunday, October 28.
Ahead of the big game, each team will fly on specially chartered flights to London with Virgin Atlantic enjoy customized menus tailored to fit the players’ diets, and the latest in-flight entertainment, including personal screens which feature media libraries with more than 300 hours of on-demand audio and video.
“All of us at Virgin Atlantic are excited to be chosen once again as the official partner for the NFL International Series,” said Chris Rossi, Virgin Atlantic’s Senior Vice President, North America. “We look forward to providing the players, coaches and support teams the outstanding products and services they’ve come to expect and enjoy over the years. And we’re excited to deliver them to London game-ready after a fantastic flight. Virgin Atlantic looks forward to bringing this great American tradition, along with our Red Hot Reporters, to fans on the other side of the Atlantic.”
“We are delighted to continue our relationship with Virgin Atlantic as we prepare for the sixth International Series game in London,” said Chris Parsons, Vice-President of NFL International. “Virgin Atlantic has consistently provided an excellent level of service for our traveling teams and we are excited to be enhancing the partnership to include new initiatives this year.”
An ultimate fan from the Rams and the Patriots will become a Virgin Atlantic ‘Red Hot Reporter’ for the airline and win exclusive access on a trip to London for the big day. They will serve as the airline’s football ambassadors and attend practices with the teams and cheer squads, as well as press conferences and parties, chronicling their trip via social media. Come kickoff our reporters will have prime spots in the Virgin Atlantic suite at Wembley.
More information to come; be sure to follow @VAAintheUSA to be the first to know. We’ll see you at the game!
For additional information on Virgin Atlantic, visit www.virgin-atlantic.com
For details on the 2011 NFL International Series, visit www.nfl.com/international
To reach the Virgin Atlantic Press Office email Joshua Crouthamel or ring 1-203-750-2570
About Virgin Atlantic Airways
Virgin Atlantic Airways, one of the world’s leading long-haul airlines, was founded in 1984, and currently has 38 aircraft in its fleet. Virgin Atlantic offers service from ten US cities as well as Vancouver to London, and onto a range of long-haul destinations worldwide. From its main base at London’s Heathrow and Gatwick airports, Virgin Atlantic services destinations as far apart as Las Vegas, Tokyo, Delhi, Boston and Shanghai. Even with Virgin Atlantic’s continued growth, service still remains customer driven with an emphasis on value for money, quality, fun and innovation ensuring flying Virgin Atlantic is always an event. Pioneering many air travel innovations, Virgin Atlantic recently received a number of travel trade awards including, for the fourth consecutive year, Travel Weekly’s “Best International Airline,” Global Traveler’s “Best Airline for Premium Economy Class,” Business Traveler’s “Best Premium Economy Class in the World,” “Airline with the Best Business Class Service in the World” for 2012 by Premier Traveler and, for the first time, CNN’s “Best Airport Clubs/Lounges” for the Clubhouse at New York’s JFK. To book travel contact 1-800-862-8621. For additional information, visit www.virgin-atlantic.com.
About the NFL International Series
On October 28, the New England Patriots and St Louis Rams will meet at London’s Wembley Stadium for the sixth annual International Series Game. Since 2007, the NFL has been playing sold-out regular-season games in the UK and has a commitment to play at least one game per year in London through 2016. The Jacksonville Jaguars recently committed to playing a home game at Wembley Stadium each year from 2013 to 2016.